3 secrets to design an accessible product
An accessible product takes into consideration a larger population that will be able to use and access your website.
How B2B companies can address AI bias
AI bias can perpetuate stereotypes and misinformation if companies don’t take steps to fix the issue Are you implementing AI into your workflows like we are? Chances are pretty high if you’re a B2B company or in anything tech. AI seems to be in every headline in 2023 ever since the deployment of Chat-GPT 3…
UX design for gender-neutral users
Why we need to rethink and categorize ecommerce as gender-neutral For generations, a majority of the world’s functions have been categorized or focused on binary genders, rather than being gender-neutral. This includes what people wear, the way they act, and how they shop. But with Generation Z (Gen Z) stepping into the world, traditional, societal…
Inclusive language: Why your words matter
*This article mainly focuses on the English language Inclusive language is a core component of UX content Using inclusive language makes users feel more at ease and comforted when using a product, which makes it a better user experience (UX). Inclusive language makes content more understandable to people from diverse backgrounds — not just a…
How to implement inclusive design
Defining inclusive design What is inclusive design? If you’re wondering how to implement inclusive design, it helps to first understand what it is. The Microsoft Inclusive Design Team defines inclusive design like this: Inclusive Design is a methodology, born out of digital environments, that enables and draws on the full range of human diversity. Most…
5 UX best practices for a strong cross-platform UX strategy
The benefits of responsive design Did you know that a thoughtful cross-platform UX strategy can boost engagement and user retention? Designing experiences for mobile, tablet, and desktop users isn’t just about resizing — it’s about creating a seamless, accessible journey across devices. Responsive design is smart design. Globally, 56 percent of internet traffic comes from…
5 UX best practices for accessible UX design
Designs that work for everyone What to consider when designing accessibly Accessible UX design means creating digital experiences that are usable by everyone — including people with disabilities. It’s more than compliance; it’s about building inclusive, friction-free products that adapt to a diverse range of needs. For product teams, embracing inclusive product design ensures your…
Mastering ADA website compliance requirements: Essential insights for product leaders
Beyond the lawsuits: Why accessibility is a product strategy, not a checklist Imagine launching a new feature you’re proud of and then getting served with a lawsuit because a customer couldn’t use it. That’s not a distant edge case. It’s a growing reality for companies that overlook ADA website compliance requirements. Accessibility lawsuits are on…
What Robles v. Domino’s Means for ADA Website Compliance in 2025
With the January 15th United States Court Of Appeals For The Ninth Circuit handing down an opinion in Robles v. Dominos Pizza, it’s clear that site owners are going to need to really look at how their websites (and mobile apps) are complying with the American with Disabilities Act.
